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National Sales Director Germany

Date: Jun 23, 2020

Do you want to change the world? We do, too.
The energy market is roughly $4 trillion globally, and solar penetration is less than 1%.  But just one hour of sunlight, if harnessed, could power the entire world for a year. We have the opportunity to completely change the way energy is produced, distributed and consumed on a global scale, and we’re looking for talented, committed people to help us drive our growth and achieve our goals.
SunPower is a global solar energy solutions company with a rich heritage of pioneering the best energy technologies in the world. Our solutions are unrivaled in terms of long-term reliability, efficiency and guaranteed performance, and our company is unmatched in terms of global reach and scale. Through design, manufacturing, installation and ongoing maintenance and monitoring, SunPower provides its proprietary, world-record efficient solar technology to residential, commercial and utility customers worldwide.
SunPower is changing the way our world is powered every day with a brilliant, passionate and driven team of more than 7,000 in North America, Europe, Africa, Asia and Australia. In an industry that is reshaping the world’s energy future, there’s no better place to be than SunPower.
We believe that our employees create our brand – with each project, each communication, each task completed and each interaction. Experience is critical to SunPower in regards to not only our customers but also our employees and dealer partners. As such, we strive to hire candidates that are service focused. The experience we would expect the ideal person to deliver is:

SunPower Corporation’s Distributed Generation Division is looking for a National Sales Director to lead and further develop its distributed generation business in Germany. SunPower has developed a strong business selling through a network of dealers in Germany, and the National Sales Director’s focus will be to lead this business and develop appropriate channels to further grow the business. This role will suit a self-motivated, results-oriented individual who is comfortable in an entrepreneurial environment. SunPower is seeking an individual with experience in electrical distribution market and highly prefers experience selling premium products. Knowledge of and experience in the solar industry is highly preferred. The candidate will need to have the vision and experience to manage senior level business relationships in Germany and cooperate with peers leading similar businesses throughout the European territory. Strong interpersonal and internal coordination skills will be required to ensure maximum customer satisfaction. The National Sales director will lead the sales team in Germany, be home-based and will report directly to the Vice President Distributed Generation EMEA. Sales back-office and other support functions are based in Lyon, France, where occasional coordination meetings will be held.


ESSENTIAL DUTIES AND RESPONSIBILITIES include the following (other duties may be assigned):

  • Establish and achieve quarterly and semi-annual sales quotas
  • Acquire and develop new accounts focused on residential and commercial customers
  • Develop key customer relationships to establish SunPower as the undisputed premium brand in solar panels
  • Implements national sales programs by developing field sales action plans, scheduling and assigning employees and following up on work results
  • Maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors
  • Analyze sub markets in Germany, prioritize sales efforts with key accounts
  • Maximize share-of-account with all accounts by developing an acute understanding of local markets and developing product positioning to suit them
  • Work closely with Marketing, Go-to-Market, Sales Operations and Market Analytics teams to jointly develop tightly coordinated regional business plans
  • Drive the implementation of a robust sales forecasting system
  • Optimize pricing and maximize margins
  • Develop and manage regional strategic partnerships in cooperation with the Business Development function
  • Contribute to cash-collection efforts, and help the credit management team to optimize cash usage
  • Demonstrated ‘hunter’ mentality with proven track record of independently achieving sales targets in outside sales roles, producing tangible results in a highly dynamic, growing and competitive market
  • Proven performance in developing aggressive but achievable business plans with a track record of delivering on them
  • Understanding of the solar industry, renewable project economics and competitive positioning
  • Strong interpersonal skills, excellent written and oral communications skills and a reputation as a team player
  • Proven ability to develop and deliver high quality presentations to both technical and non-technical audiences
  • Ability to build and strengthen an organization, building structure over time
  • Strong computer skills, including strength in MS Excel, Word and PowerPoint
  • University degree in Engineering, Business, or similar field, with minimum five years related work experience. MBA or other related graduate degree a plus.
  • Fluency in German and English is a minimum requirement, more languages a strong plus
  • Up to 50% domestic / international travel

Equal Employment Opportunity
The Company is an equal employment opportunity employer and makes employment decisions, including but not limited to, hiring, firing, promotion, demotion, training, and/or compensation, on the basis of merit. Employment decisions are based on an individual’s qualifications as they relate to the job under consideration. The Company’s policy prohibits unlawful discrimination based on sex (which includes pregnancy, childbirth, breastfeeding, or related medical conditions, the actual sex of the individual, or the gender identity or gender expression), race, color, religion, including religious dress practices and religious grooming practices, sexual orientation, national origin, ancestry, citizenship, marital status, familial status, age, physical disability, mental disability, medical condition, genetic information, protected veteran or military status, or any other consideration made unlawful by federal, state or local laws, ordinances, or regulations. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company and prohibits unlawful discrimination by any employee of the Company, including supervisors and co-workers.

EOE Minorities/Females/Protected Veterans/Disabled

SunPower Supports EEO

Accommodation for Applicants to SunPower Corporation
SunPower Corporation is an Equal Employment Opportunity / Affirmative Action employer and provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures. If you have any difficulty using our online system and you need a reasonable accommodation due to a disability, you may use the following alternative email address to contact us about your interest in employment at SunPower Corporation: Please indicate in the subject that line of your email that you are requesting accommodation. Only candidates being considered for a position who require an accommodation will receive a follow-up response.



Availability of Affirmative Action Plan for Review


SunPower is a federal government contractor. As a part of the Company’s obligations under law, it

must develop a written Affirmative Action Program (AAP) for the Disabled, Recently Separated

Veterans, Armed Forces Service Medal Veterans, Disabled Veterans and Active Duty Wartime

Or Campaign Badge Veterans and for Women and Minorities as specified by law.


Non-confidential and non-proprietary aspects of the AAP are available for inspection by applicants

and employees, consistent with applicable law, which will be made available during office hours by

contacting the EEO Officer.

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